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Author Topic: "Still work to be done" to stamp out underage sales of alcohol  (Read 1279 times)
RBWM Press Release
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« on: November 22, 2011, 05:08:27 PM »

The Royal Borough is reinforcing its commitment to clamp down on local licensees who sell alcohol to minors following a recent test purchase operation during last week's Alcohol Awareness Week.

Two of the 10 off-licences visited at the weekend by trading standards officers and Thames Valley Police did sell alcohol to two 16-year-old volunteers and will now face appropriate action.

Cllr Phill Bicknell, cabinet member with responsibility for trading standards, said: "It is very disappointing that some licensees are still flouting the law and failing to ask for ID – and then selling alcohol to underage young people.

"Alcohol consumption by young teenagers has a profound detrimental effect on their own health and on their communities, with a direct link between alcohol and anti-social behaviour.

"It is clear that there is still work to be done and our trading standards officers will continue to work with the police to tackle the problem of underage sales and deal firmly with business who break the law.

"But our approach is not aimed at just taking action against retailers but also at educating and helping them not to repeat their mistakes. Our advice to supermarkets, off-licences, pubs or restaurants remains the same – no ID, no sale.

Di Wright, Drug and Alcohol Action Team manager and commissioner, said: "This operation is a great example of multi-agency work and shows that the borough is tackling the issue of underage drinking from both sides. Our Three Strikes scheme works directly with young people who are caught drinking in public places while test purchasing operations aim to stop the supply of alcohol to minors. In my view, this approach is the best way forward.”

Debie Pearmain, licensing officer for Windsor and Maidenhead local police area, said: “Two premises failed the recent test purchase operation by selling alcohol to 16- year- old boys. No age or identification was requested. Each premises will be dealt with appropriately. Designated premises supervisors must not sell alcohol to under-aged persons. This will not be tolerated.

“Any premises caught selling alcohol to minors could risk the premises licence being reviewed and a prosecution. They must ask for identification – if that cannot be provided the staff must refuse the sale. Staff must remind themselves of the licensing objectives, in particular the protection of children from harm.”
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